Georgian  Souvenirs

Amara was born in Tbilisi with a simple idea: Georgia's landmarks, traditions, and everyday beauty deserve to be carried with you long after your trip ends.

Every Amara item starts as a small piece of Georgian identity — the silhouette of the TV Tower over Mtatsminda, the view of Old Tbilisi's balconies, the curve of a traditional qvevri, or a corner of Rustaveli Avenue. We turn these moments into wearable art, handcrafted with care and designed to feel like a genuine piece of Georgia.      

What makes our enamel pins different

Each pin is made using traditional enamel techniques, finished by hand, and inspired by real places and stories across Georgia. We design every piece to be small enough to pin to a jacket or bag, yet detailed enough to spark a conversation — "where did you get that?"

Who we make these for

Amara pins are made for:

• Travelers looking for a Georgian souvenir that's meaningful
• Expats and diaspora Georgians who want a small, wearable piece of home
• Collectors building a set of Georgia's landmarks, one pin at a time
• Gift-givers looking for something unique from Tbilisi
• Locals who simply love their country and want to wear that pride

Where to find us

You can shop our full collection online or find select Amara pins at partner stores around Tbilisi. 

Our promise

Every Amara design starts with a local designer based in Georgia, who studies each landmark, symbol, or story before turning it into a pin. Nothing in our collection is a generic template — every piece is designed specifically for Amara, inspired by a real place or piece of Georgian culture.

We're just as careful about how each pin is made as how it's designed. We use high-quality materials and enamel processes chosen specifically for durability, so your pin keeps its color and shine for years, not months — whether it's pinned to a jacket you wear daily or sitting proudly in a collector's display. Every pin is checked by hand before it ships, and we stand behind the quality of everything we send out.

Explore our full collection of Georgian souvenirs and enamel pins, and take a piece of Georgia with you.